New section to see RIESTER’s recent awards.
Written on April 25th, 2011 | Posted by RIESTER
We’ve created a new section on our website to highlight our recent awards. Visit it here.
RIESTER
Posts Tagged ‘Addy Awards’
RIESTER delivers for Utah Symphony | Utah Opera.
Written on March 18th, 2011 | Posted by Skip Branch
Doing great work is our goal. One of the challenges is deciding what it is that makes work great. At RIESTER, we use a process called the “4 BA’s.” That stands for Brand Assessment, Brand Aspiration, Brand Activation and Brand Analytics. Generally speaking, it’s a step-by-step approach to use all the marketing tools we have so that our communication is effective. We want our communication to enhance the image of our clients as well as encourage consumers to engage.
We also want to be proud of the work we do. We try and make sure that every project is of the scale and scope that we’re excited to bring it home; share it with family and friends.
Every year, we share our best work on another level, the American Advertising Federation awards for creativity. And, of course, we win some, we lose some.
Among the awards won this year, were two radio spots created for Utah Symphony | Utah Opera. Though both arts organizations are a vital and venerable part of the Utah community, each promotes their concerts to season ticket holders and new audiences.
“Shostakovich” for the Utah Symphony and “La Boheme” for the Utah Opera, were selected as Silver Award winners.
Both were created by RIESTER Creative Director, Jeff Bagley. Jeff’s approach for Shostakovich was not only to enhance the image of the company and engage the symphony-goer, but approach it differently, so it would break through the clutter of commercial messages aired daily. The approach was to have the composers speak of their work and invite the audience, in their own unique way, in the voice of their country of origin.
For the Utah Opera, Jeff used sports announcers to relate “La Boheme,” in startling contrast to the way in which opera is usually described.
We thank Utah Symphony | Utah Opera for their trust and congratulate Jeff Bagley and the RIESTER creative team for their great work.
The two award winning ads:
RIESTER pulls in 20 Addy Awards.
Written on March 7th, 2011 | Posted by RIESTER
Ben Dveirin is the Art Director of the year! Congrats!
Each year, Addy Awards are handed out for creative work that excels in concept, design, copy and strategy. At this past week’s Addys, RIESTER racked up 20 awards for 10 different clients. Plus Associate Creative Director Ben Dveirin was named Art Director of the Year.
Among the awards were three Gold Addys for work RIESTER created on behalf of MidFirst Bank, Arizona Milk Producers and Arizona Department of Health Services Venomocity campaign. RIESTER also received Silver Addys for Alta Ski Area, Park County Travel Council (Wyoming), the Utah Symphony, Maricopa County Department of Clean Air, and MidFirst Bank. Bronze winners included work for Arizona Lottery, Big Brothers Big Sisters, San Luis Obispo County, and MidFirst Bank.
In addition to the Addys awarded to RIESTER, two of our creative partners were singled out for work they did on RIESTER productions. These include Audio Engine for the MidFirst Bank music theme and Copper Post for Scottsdale Convention and Visitors Bureau animation. Nice work, guys.
A small sampling of this year’s winners:
2010 Addy Awards: RIESTER lands Special Judges Award, plus a pile of gold.
Written on March 8th, 2010 | Posted by RIESTER
At this year’s Addy Awards, RIESTER walked away with 14 awards, including the coveted Special Judges Award for its American Lung Association Climb Phoenix campaign. The campaign also resulted in a Gold Addy for the Climb’s t-shirt and a Silver for the poster.
RIESTER’s newest campaign for the Arizona Bureau of Tobacco Education & Prevention received its share of recognition. Individual Gold Addys were awarded to all three television commercials and the website, venomocity.com. Addict-A-Friend, the campaign’s texting effort, won Silver. And the entire campaign won another Gold.
A Bronze Addy was awarded to RIESTER for its Arizona Lottery television commercial “Hiding.”
STAND FOR LESS, the nation’s first integrated sustainability campaign for a major city, won Silver. This included the website, standforless.com, and four television commercials.
RIESTER also won 2010 Addy Awards for: The “Buffalo Bill’d Yourself” microsite for the Park County Travel Council in Wyoming; the Alta Ski Area “History” print ad; as well as Pixels Foto & Frame Point-Of-Sale.
RIESTER~ROBB WINS EIGHT PRESTIGIOUS ADVERTISING INDUSTRY AWARDS.
Written on February 27th, 2006 | Posted by RIESTER
Phoenix full-service advertising agency recognized at ADDY Awards for creative design Phoenix-based Riester~Robb today announced that the agency walked away from the 21st Annual ADDY Awards Ceremony with eight awards for creative excellence, including six Silver awards and two Bronze. The Silver awards were for work serving Gold’s Gym International, the California Department of Conservation, and the Arizona Lottery. The Bronze awards were for work on Camp to Belong and the logo for Chocosante, a high-end chocolate that combines the benefits of antioxidants with the taste of fine chocolate. The annual ceremony, hosted by the Phoenix Advertising Club, was held on Feb. 18 at the Heard Museum. Each year, the competition recognizes and rewards outstanding creative work in the art of advertising and is the industry’s largest and most representative competition for creative excellence. “Good creative is never the product of a single department,” said Tom Ortega, creative director for Riester~Robb. “When we win one of these awards, it’s because every discipline within our agency did something right.” The ADDY Awards capped off a great year for Riester~Robb, after adding a Public Affairs division in late 2005 and becoming agency of record for the Arizona Lottery, the Phoenix Coyotes and Glendale Arena earlier in the year.
