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Posts Tagged ‘Alta’

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Alta announces first May closing since 1988!

Skiing Sugar Bowl. Photo by Kirk Marshall.

Skiing Sugar Bowl, Alta Ski Area. Photo by Kirk Marshall.

Alta at dusk, looking down Little Cottonwood Canyon. Photo by Kirk Marshall.

Alta at dusk, looking down Little Cottonwood Canyon. Photo by Kirk Marshall.

The last day of skiing this year will be May 1. This is the first time Alta will close in May since 1988.

Alta is a RIESTER client. See the award winning ad from the 2010-2011 ski season. Visit the Alta website for more information on skiing at one of North America’s finest resorts.

RIESTER

RIESTER pulls in 20 Addy Awards.

Ben Dveirin is the Art Director of the year! Congrats!

Ben Dveirin is the Art Director of the year! Congrats!

Each year, Addy Awards are handed out for creative work that excels in concept, design, copy and strategy. At this past week’s Addys, RIESTER racked up 20 awards for 10 different clients. Plus Associate Creative Director Ben Dveirin was named Art Director of the Year.

Among the awards were three Gold Addys for work RIESTER created on behalf of MidFirst Bank, Arizona Milk Producers and Arizona Department of Health Services Venomocity campaign. RIESTER also received Silver Addys for Alta Ski Area, Park County Travel Council (Wyoming), the Utah Symphony, Maricopa County Department of Clean Air, and MidFirst Bank. Bronze winners included work for Arizona Lottery, Big Brothers Big Sisters, San Luis Obispo County, and MidFirst Bank.

In addition to the Addys awarded to RIESTER, two of our creative partners were singled out for work they did on RIESTER productions. These include Audio Engine for the MidFirst Bank music theme and Copper Post for Scottsdale Convention and Visitors Bureau animation. Nice work, guys.

A small sampling of this year’s winners:

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Alta_RetroPOSTER-3-413x500

Jim Breitinger

Anne O’Brien and the Nonprofit Academy for Excellence.

Marketing for causes and ideas is a big part of what we do at RIESTER.

I heard about the new Nonprofit Academy for Excellence in Utah and was intrigued to learn more about what this organization is doing to help nonprofits become more effective. The Academy provides training and professional certificate programs to nonprofit professionals.

Anne O’Brien is the founder of the Academy. O’Brien left a secure job with a promising future in the high-paying technology sector to find a job closer to her home in Salt Lake City. She wanted to find work that would require less travel, allow her to grow her career, contribute to her community and make it easier to be a mother.

Rather than finding a job, she created one along with a brand new organization which is an invaluable resource for Utah and a model program for what’s possible anywhere. “Nonprofits see value in education and training and they make time for it. I love seeing the impact that the Academy is having on the community,” she said.

O’Brien is on the leading edge of learning about the latest communications platforms available through social media. The Academy offers courses and a certificate focused on mastering these new tools.

She finds Facebook fascinating. O’Brien says that Facebook is “really changing and it’s becoming an infrastructure, like Google. It’s not just some little thing that you’re using; it’s almost becoming how we communicate.” She mentioned the Utah Museum of Natural History, Make-A-Wish and Tree Utah as local leaders in using social media.

O’Brien commented on RIESTER’s social media and traditional work: “I’ve seen the work you’ve done for the Utah Symphony. I thought it was incredibly creative and fun. I also love the Alta ads. The ad with the bride is one I especially remember. I appreciate seeing that kind of quality creative work here in Utah because I think people in our state often seem to think they need to go to New York to get good stuff. Yet we have that talent right here. “

Thanks Anne. And thank you for the resource that you’ve created for nonprofits. The work they do is invaluable in promoting worthy causes, including: keeping our culture vibrant and alive, helping those in need, teaching about important topics and working to help people change behaviors in positive ways.

Learn more about the Nonprofit Academy for Excellence.

Anne O'Brien and her daughter, photographed at Alta.

Anne O'Brien and her daughter, photographed at Alta.

Jeff Bagley

Utah hosts Thierry Fischer at Alta for a day of skiing.

Utah Hosts Thierry Fischer at Alta for a Day of Skiing
When you take someone like Thierry Fischer skiing (he is from Switzerland), you hope that Utah can deliver. One of our famed resorts, Alta, lived up to all of its glory. It was a blue-bird day with plenty of snow, stunning scenery and great skiing that even Maestro Fischer and his family could appreciate. In fact, they ate it up. And this is a family that can ski, particularly Thierry. The maestro is a maestro on skis as well. He carved up runs all over the mountain showing us that he didn’t spend all of his time growing up in Switzerland playing music–he must have spent some serious time on the slopes as well.
Thierry is quick to remind you, however, that his passion is music. That he came to Utah because of its tremendous symphony and the opportunity to take it to new heights. I rode up the chair with a few of the musicians in the symphony and they gushed about his passion, his drive and his ability to inspire them to be better at their art. The fact that we were all skiing at Alta on one of the most spectacular days of the year was just an added bonus. And I could detect a sparkle in Thierry’s eyes. This was a great day to be the Music Director for the Utah Symphony.
This post originally appeared on the Utah Symphony blog.

Thierry Fischer is the new music director of the Utah Symphony. The symphony and Alta are RIESTER clients.

Thierry at Alta 1

When you take someone like Thierry Fischer skiing (he is from Switzerland), you hope that Utah can deliver. One of our famed resorts, Alta, lived up to all of its glory. It was a blue-bird day with plenty of snow, stunning scenery and great skiing that even Maestro Fischer and his family could appreciate. In fact, they ate it up. And this is a family that can ski, particularly Thierry. The maestro is a maestro on skis as well. He carved up runs all over the mountain showing us that he didn’t spend all of his time growing up in Switzerland playing music–he must have spent some serious time on the slopes as well.

Thierry at Alta 2

Thierry is quick to remind you, however, that his passion is music. That he came to Utah because of its tremendous symphony and the opportunity to take it to new heights. I rode up the chair with a few of the musicians in the symphony and they gushed about his passion, his drive and his ability to inspire them to be better at their art. The fact that we were all skiing at Alta on one of the most spectacular days of the year was just an added bonus. And I could detect a sparkle in Thierry’s eyes. This was a great day to be the Music Director for the Utah Symphony.

This post originally appeared on the Utah Symphony blog. Photos by Jeff Bagley.

RIESTER

Alta, 2010-2011.

New work for the 2010-2011 ski season:

3.7.2011 update: The first of the two ads below won a 2011 Addy Award!

Alta_RetroPOSTER (3)

A print ad designed for the Utah market:

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These ads are a continuation of RIESTER’s award winning campaign for Alta.

Jim Breitinger

Bill Levitt: The man who was Alta.

The long time mayor of Alta photographed in front of his humble Alta Lodge.

Bill Levitt, the long time mayor of Alta, photographed in front of Alta Lodge.

I met a man recently.

He’s no longer with us but he lives on—through the legacy of community.

His is a community in an exalted place. A place that exists high in the mountains.

This man gave refuge to the famous and the destitute. He ran an inn–a simple place, a place where family is paramount. When you visit his mountain lodge you feel like you’re home, surrounded by strangers and friends who it seems you have known your entire life.

This man brought other men together and showed them a path beyond discord.

His adopted home was a place called Alta, in the heart of Utah’s Wasatch Mountains.

At Alta you’re free, you’re elevated, you’re enveloped by a beauty that is of this world, but which gives you a sense of another world—a better world.

For half a century, a blink in time, he put his mark on this place.

His name was Bill Levitt. It is an honor to know him through his legacy.

Alta Ski Area is a client of ours. RIESTER Senior Partner Skip Branch is a long time member of the Alta Planning Commission and he was a close friend of Bill Levitt’s. When Skip told me about Bill I did some research and became captivated by this man who had such an impact on a place that I love. In addition to owning and running Alta Lodge, Bill was the mayor of Alta for 34 years. Learn more about Bill at the Alta Lodge website.

RIESTER

2010 Addy Awards: RIESTER lands Special Judges Award, plus a pile of gold.

At this year’s Addy Awards, RIESTER walked away with 14 awards, including the coveted Special Judges Award for its American Lung Association Climb Phoenix campaign. The campaign also resulted in a Gold Addy for the Climb’s t-shirt and a Silver for the poster.

RIESTER’s newest campaign for the Arizona Bureau of Tobacco Education & Prevention received its share of recognition. Individual Gold Addys were awarded to all three television commercials and the website, venomocity.com. Addict-A-Friend, the campaign’s texting effort, won Silver. And the entire campaign won another Gold.

A Bronze Addy was awarded to RIESTER for its Arizona Lottery television commercial “Hiding.”

STAND FOR LESS, the nation’s first integrated sustainability campaign for a major city, won Silver. This included the website, standforless.com, and four television commercials.

RIESTER also won 2010 Addy Awards for: The “Buffalo Bill’d Yourself” microsite for the Park County Travel Council in Wyoming; the Alta Ski Area “History” print ad; as well as Pixels Foto & Frame Point-Of-Sale.

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