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Posts Tagged ‘Latina’

Sergio Carlos

HERDEZ sponsors gathering of Latina women in Phoenix.

The 24th Annual Hispanic Women’s Conference here in Phoenix is in full swing. This national event highlights the dreams, struggles and accomplishments of Latinas in America.  The Hispanic Women’s Conference is the largest gathering of Latinas in the nation. The conference motivates and educates Hispanic women from across the nation addressing key topics in the areas of professional development, personal growth, wealth-building and solutions to social issues that Latinas face today.  Fittingly, the theme of this year’s conference is “Latina Power: Rising to service and change.”

Hispanics are a growing and important demographic group in the United States and Latina women have been steadily and increasingly establishing themselves in all facets of American life.  The Conference’s luncheon speaker, U.S. Labor Secretary Hilda Solis, the first Latina to serve on a president’s cabinet is a wonderful example of how Latinas’ hard work has allowed them to move into important positions of political, social and economic power and responsibility.  But the conference does much more than just highlight accomplished Latinas.   It also serves to inspire younger Latinas to follow their dreams and work toward making them a reality.  A great example of someone who is doing just that is 16 year old Toni Gutierrez, a youth leader being honored in Phoenix today and who will also speak at the luncheon. 

HERDEZ, Mexico’s favorite salsa, proudly applauds the accomplishments and efforts of all Latinas to improve their lives and those of their families as well as inspire others to do the same.  To show its support, HERDEZ has elected to be the centerpiece sponsor for the scholarship benefit luncheon. The luncheon—which is sold out—is an assembly of a Who’s Who in the Hispanic community and serves as a showcase for Latina accomplishments.

HERDEZ is proud to support the Hispanic Women’s Conference.  These women are an integral and important part of American society.

herdez product still

Christina Borrego

The Hispanic Women’s Corporation’s annual conference is in Phoenix next month.

RIESTER’s version of Brand Activism includes promoting causes that are vital to the future of our nation.  Two of these causes are education and multiculturalism. An alarming fact is that forty-one percent of young Latinas are not completing high school with at least a standard high school diploma. NPR did a report on this last month.

These are issues that are close to my heart. I know that without a good education it is difficult to create a successful and stable life. Whether considering one demographic group, or our nation as a whole, we must do more to improve outcomes in American education. If you are an Arizona resident, I encourage you to visit the Web site of Expect More Arizona and join the movement to demand more from the Arizona educational system. When RIESTER launched this campaign we met students who said that they knew they were academically behind students from other countries, and that they wanted to be challenged more in the classroom. Only by getting involved can we make a difference in their lives.

I am currently volunteering with the Hispanic Women’s Corporation (HWC), a group dedicated to addressing the unique cultural concerns of Latina women. An important part of HWC’s mission is to assist young Latinas in advancing their educations through scholarships and other support systems. HWC is holding their annual conference in Phoenix next month. This will be an exciting event, and it’s an honor for me to be part of a team that is making it a reality.

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