RIESTER Blog » Mega Millions http://www.riester.com/blog We are brand activism Mon, 06 Feb 2012 17:17:15 +0000 http://wordpress.org/?v=2.8 en hourly 1 Arizona Lottery: Mega Millions has launched. It’s time to keep the ball rolling. http://www.riester.com/blog/2010/04/25/arizona-lottery-mega-millions-has-launched-it%e2%80%99s-time-to-keep-the-ball-rolling/ http://www.riester.com/blog/2010/04/25/arizona-lottery-mega-millions-has-launched-it%e2%80%99s-time-to-keep-the-ball-rolling/#comments Sun, 25 Apr 2010 06:29:13 +0000 RIESTER http://www.riester.com/blog/?p=1805 The Arizona Lottery’s launch of Mega Millions was not only successful, it was a lot of fun. Now RIESTER is set to keep the momentum going with a series of statewide events and an advertising campaign that shows how Powerball and Mega Millions are living happily ever after in Arizona.

]]> http://www.riester.com/blog/2010/04/25/arizona-lottery-mega-millions-has-launched-it%e2%80%99s-time-to-keep-the-ball-rolling/feed/ 0 “Mega Millions” arrives in Arizona . . . . the video. http://www.riester.com/blog/2010/04/15/mega-millions-arrives-in-arizona-the-video/ http://www.riester.com/blog/2010/04/15/mega-millions-arrives-in-arizona-the-video/#comments Thu, 15 Apr 2010 16:42:24 +0000 RIESTER http://www.riester.com/blog/?p=1732

]]> http://www.riester.com/blog/2010/04/15/mega-millions-arrives-in-arizona-the-video/feed/ 0 RIESTER and “Powerball” welcome “Mega Millions” to Arizona at Sky Harbor Airport. http://www.riester.com/blog/2010/04/14/riester-and-powerball-welcome-mega-millions-to-arizona-at-sky-harbor-airport/ http://www.riester.com/blog/2010/04/14/riester-and-powerball-welcome-mega-millions-to-arizona-at-sky-harbor-airport/#comments Wed, 14 Apr 2010 15:11:07 +0000 RIESTER http://www.riester.com/blog/?p=1710 RIESTER’s Christina Borrego joined with “Powerball” from the Arizona Lottery to welcome the Arizona Lottery’s new game, “Mega Millions,” to Arizona.

Christina Borrego and “Powerball” greet “Mega Millions” at the airport.

Yesterday RIESTER’s Christina Borrego joined with “Powerball” from the Arizona Lottery to welcome “Mega Millions” to Arizona.

Mega Millions is a new multi-state game being offered by the Arizona Lottery. Tickets go on sale at 4 a.m. Sunday, April 18, 2010.

The public can meet the “Powerball” and “Mega Millions” characters and follow their stories at arizonalottery.com or on the Arizona Lottery Facebook Fan page at facebook.com/arizonalottery.

RIESTER’s new campaign for the Arizona Lottery is sure to continue to fuel record-setting sales.

The Arizona Lottery has experienced a 22 percent sales increase over the past five years, the time span that RIESTER has had the account, while sales growth for the other 43 state lotteries averaged only 10 percent. The Arizona Lottery ranked second in the nation for sales growth in 2009.

Last month was the largest sales month in the entire history of the Arizona Lottery.

Read more about Mega Millions at the Arizona Lottery website.

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