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Posts Tagged ‘New Mexico’

RIESTER

RIESTER, rooted in the West.

Near our offices you will find some of the most spectacular scenery in the world.

The West Fork of Oak Creek, a short drive from the Phoenix office near Sedona:

Photo by Rich Charpentier. Click on the image to visit Rich's website and see more stunning images of Arizona.

Photo by Rich Charpentier. Click on the image to visit Rich's website and see more stunning images of Arizona.

 

The Sandia Mountains, near the Albuquerque office:

Photo by Howard Holley. For more by Howard Holley click on this photo.

Photo by Howard Holley. See more by Howard Holley by clicking on this photo.

 

The Wasatch Mountains, which surround the Salt Lake Office:

Photo from RIESTER.

Wasatch Mountains in fall, by RIESTER.

 

The storied Sunset Boulevard, near the Los Angeles office:

Photo from RIESTER.

Sunset Boulevard, by RIESTER.

Tim Riester

Tribute to Rick Johnson: A great ad man and a great man.

Last night, the advertising industry lost one of its finest ad men and the world lost one of its most amazing people.

Nearly 35 years ago, Rick Johnson started an advertising agency in Albuquerque, New Mexico that beat all the odds and became one of the top firms in the western United States.

Through Rick’s inspirational leadership, electrifying personality and unique talent, along with his wife Debbie’s illuminating presence and intelligence, Rick Johnson & Company attracted clients from Texas to California and its campaigns were honored with creative awards from across the country.

Rick had incredible discipline, an unstoppable work ethic and an abundance of energy.  He knew how to do it right and would push for nothing less than perfection.  Rick earned the status of an icon in New Mexico’s business, academic, philanthropic and political circles.

Rick and Debbie served as our most influential mentors during the past decade.  They truly set the highest standard for professional success and personal completeness.  We cherished every moment  we had with them because it was always filled with love, laughs and important lessons about life.

Rick is survived by Debbie and their two daughters about whom he always spoke with great pride, Leslie and Lauren.

Our hearts and prayers go out to them.  We will miss Rick forever, but will always carry part of him in our hearts; the constant energy in his eyes, his selfless curiosity and interest in others and the wisdom he so generously shared.

In fond remembrance,

Tim & Mirja Riester

Tom Ortega

Marketers could learn a thing or two from Pie Town, New Mexico.

Marketers often struggle as they try to figure out that one thing they stand for. It would be so much easier if they didn’t have to make that commitment and they could try to cast a wider net with multiple attributes.

Thank goodness for Pie Town, New Mexico. This town of 57 people along Highway 60 in the southwestern corner of New Mexico is a blatant demonstration to marketers everywhere that if you are willing to embrace “that one thing,” people will come.

I know. Because when I looked at a map recently and tried to figure out the straightest line between Phoenix and Santa Fe, I noticed that little speck on the map. I quickly Googled it. And after a brief conference with my wife and two kids, it was set: we were driving 200 miles out of our way for pie.

Good pie. In the middle of nowhere.

pietown

All marketers should be so brave. Because when you’re willing to commit to something, consumers will commit to you. Often for life.

I’ll enjoy a delicious reminder of this on our next family vacation.

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