RIESTER

Posts Tagged ‘Scottsdale Convention and Visitors Bureau’

Jim Breitinger

Cammy Wagner, a RIESTER gem.

cammy new-1With her direct gaze, her vibrant red hair, her style and easy confidence, RIESTER’s Cammy Wagner is one of our great assets. Raised and educated in Nebraska, Cammy moved to Arizona just after college. She is one of RIESTER’s longest serving employees, having started with the firm in January of 1996.

Cammy is our Director of Integration, a role similar to the head of account services at other agencies. She is passionate about customer service, a characteristic that serves her and our clients well. This passion is evident in her adept way of working with people who have a wide variety of temperaments.  She simply enjoys people.

In the television show “Mad Men,” set in the early 1960s on Madison Avenue, Lane Pryce, a senior manager at the fictional advertising agency, explained to junior executive Pete Campbell why his competitor was promoted to head of account services instead of him. Pryce told Campbell: “You are excellent at making the clients feel their needs are being met, but, Mr. Cosgrove has the rare gift of making them feel as if they haven’t any needs.” By working tirelessly for our clients, Mrs. Wagner shares this rare gift.

Cammy explains how she works to maintain a win/win atmosphere between clients and the agency: “Always stay true to the strategy and do great marketing while never neglecting the goals and motivations of all of the individuals involved.”

When asked to describe Cammy in just a few words and phrases, Mirja Riester said: “She is my American cultural barometer. She is true, the real thing, raw, sassy.”

CEO Tim Riester offers this story, and some observations about Cammy:

“When we first were awarded the Scottsdale Convention & Visitors Bureau account, the client had worked with its previous agency for more than a decade.  They decided it was time to move their business to RIESTER, but they were concerned about uprooting such a long-standing business relationship.  Cammy led the transition for Scottsdale.  The client quickly told me they loved RIESTER’s motto, ‘You Got It.  We’re On It.’ Every time they assigned Cammy a project, they discovered that she was already on it.  What is amazing is that motto was not RIESTER’s, it was Cammy’s.

“She is one of those extremely rare, wonderful people who have endless energy and an honest desire to make sure everything is always done right.  She teaches all of our managers how to succeed by providing ‘You Got It. We’re On It’ service.

“I am proud Cammy has chosen to stay with RIESTER all these years. She is truly part of the heartbeat of our organization.”

Cammy Wagner

Visit richly Sonoran Scottsdale, where all of life’s luxuries are yours.

The warm sun stretches over the deep blue, purple, orange and fuchsia horizon as a new day breaks in the Sonoran Desert. Color leaps from the landscape with an energy that engages your eyes and enlightens your mind. The therapeutic desert aromas cleanse your spirit and soothe your soul.

In only a few minutes, one understands why America’s earliest inhabitants chose these expansive and natural lands, and why today the Sonoran Desert is chosen by movie makers and fashion photographers from around the world as the artistic accompaniment for their creative inspirations. Once you realize there is no place on earth like the Sonoran Desert, you discover world-class, Sonoran inspired, rejuvenating spas, more than 200 of the world’s finest golf courses, an abundance of select and indulgent shopping experiences, lavish and exclusive art offerings, celebrated restaurants with decadent southwestern flavors and an epicenter of hip and urban nightlife.

RIESTER is proud to be a Brand Activist for Scottsdale, a sophisticated and vibrant destination in the Sonoran Desert.

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RIESTER

RIESTER WINS 15 PRESTIGIOUS ADVERTISING INDUSTRY AWARDS.

Peers from advertising firms across the nation recognized the creative work of local firm RIESTER over the weekend at the Phoenix 24th Annual American Advertising Federation (AAF) ADDY Awards ceremony. By the end of the evening RIESTER had accumulated 15 awards for creative excellence, including three Gold awards, six Silver and six Bronze. While the awards were the focus of the evening, two of RIESTER’s leading experts were acknowledged for their work in the industry by being included as finalists for the 2008 J. Terry Groener Ad Person of the Year Award.

On the list of Gold awards was a point of sale poster for Gold’s Gym and a commemorative poster for the Cactus League Experience. Maricopa County Air Quality Department’s Clean Air initiative also took the top honor for its “Running Out of Air” thirty-second television commercial. As Gold ADDY winners, these three creative executions will be submitted for competition at the AAF District 12 ADDY Awards in Tucson, Ariz. on April 4.

The Silver awards also featured poster campaigns for Los Angeles Animal Services and Noble Beast. McDonald’s of Southern Idaho won a Silver award for an out-of-home piece featuring Ronald McDonald’s golf shoes; and Scottsdale Convention and Visitors Bureau won a Silver designation for the online campaign titled “Dream.”

The Arizona Lottery won two Bronze awards both for thirty-second television commercials titled “¡Andale!” and “On Second Thought.” Additional Bronze awards included poster campaigns for the Cactus League Experience, Microblend Technologies, and Noble Beast. Finally, RIESTER’s own RIESTER Foundation website won a Bronze ADDY for its innovative flash design.

“We love the fact that we have clients who expect good, creative work. It’s gratifying to see them and our people get recognized,” said Tom Ortega, executive creative director for RIESTER. “RIESTER has won many awards in its 20 years as a marketing firm and we are truly humbled by each one. Any time we win an award it is because every discipline within our agency did something right.”

In addition to the many awards an event highlight was the inclusion of Mirja Riester, executive director of context planning; and Michael Murphy, executive director of media services as strong finalists for the coveted J. Terry Groener Ad Person of the Year Award. This award is given to Phoenix advertising professionals who exemplify the betterment of the advertising industry and are an active participant in community service. Tim Riester, president and CEO won the prestigious award in 2005.

The annual ceremony, hosted by the Phoenix Advertising Club, was held on March 14 at the Hotel Valley Ho in Scottsdale, Ariz. Each year the competition recognizes and rewards outstanding creative work in the art of advertising and is the industry’s largest, toughest and most representative competition for creative excellence. Work is judged by creative firms outside of the competing city. Gold Award winners will compete in the AAF District 12 ADDY awards on April 4, with top winners advancing to the Worldwide ADDY Awards competition on June 6 in Washington, D.C.

RIESTER

RIESTER~ROBB’S TIM RIESTER NAMED AD MAN OF THE YEAR .

Phoenix-based Riester~Robb today announced that the agency’s President and CEO, Tim Riester, received the Ad Man of the Year award, one of the industry’s highest accolades, at the 20th Annual ADDY(R) Awards Ceremony in Phoenix. The ADDY Awards competition recognizes and rewards outstanding creative work in the art of advertising and is the industry’s largest and most representative competition for creative excellence. In addition to the coveted Ad Man of the Year award, Riester~Robb’s Troy Pottgen was named Copywriter of the Year, and the agency was bestowed 24 additional distinguished awards for creative excellence, including three Gold Awards — the highest of any agency.

The honors were for work serving Veterinary Pet Insurance (VPI), Scottsdale Convention & Visitors Bureau, Rural Metro, the California Department of Conservation and others. “Winning Ad Person of the Year is a tribute to the entire agency and all of the hard work our team has put in every day for the past 16 years,” said Tim Riester, president and CEO of Riester~Robb. “To achieve this level of recognition is truly an honor, but it couldn’t have been accomplished without my incredibly talented partner Dave Robb, and the entire organization. I’ve surrounded myself with innovative and creative people here at Riester~Robb.”

Riester, whose mother and grandfather were both successful creative leaders in the advertising industry, began his storied career in Ohio as a news and commercial production broadcaster. His talent was recognized early, resulting in a move to Phoenix and a number of promotions — giving him a breadth of experience including news producer, co-host of an outdoor sports talk show, and account and creative management positions. In 1989, his entrepreneurial spirit got the best of him and together with Dave Robb, they formed Riester~Robb. Since the organizations’ inception, Riester has led the agency to be listed on Inc. Magazine’s 500 list as the fastest-growing, privately held ad agency in the U.S. for four consecutive years.

Riester’s industry recognition, and the agency’s award dominance at the ADDY’s comes on the heals of an amazing year of growth and recognition for the agency. Riester~Robb now has 86 employees, offices in Los Angeles, Denver, Salt Lake City and Phoenix, and has recently been awarded multi-year contracts with the Arizona Lottery and MidFirst Bank.

RIESTER

RIESTER promotes Tom Ortega to excecutive vice president and executive creative director.

In his new role, Tom will be responsible for the Creative and Interactive departments of Riester~Robb. He will also serve on the executive management team of the agency as its creative leader, as well as a top advisor for Tim Riester, president and CEO of Riester~Robb.

“Tom’s intelligence, unique background as an acclaimed contemporary artist and award-winning advertising copywriter, and his incredible passion for our business, has been paramount in building the creative reputation of our firm,” shared Riester. “Having him lead our creative departments in each office will provide more strategic creative executions for our clients and tremendous mentorship for our staff.”

Serving as a member of Riester~Robb’s creative management team since 2000, Ortega has led creative efforts for a diverse roster of clients including Arizona Lottery, the California Department of Conservation, Gold’s Gym, and the Scottsdale Convention and Visitors Bureau. Prior to Riester, Ortega held various positions as copywriter at firms in Phoenix and Dallas. Ortega’s creative work has garnered numerous industry awards, including several national and local ADDY awards, Copywriter of the Year from the Phoenix Advertising Club, a Mercury Radio Awards finalist, and inclusion in the Communication Arts Advertising and Design Annuals.

His contemporary art has appeared in galleries in Arizona, Texas, Colorado, France and Guadalajara, as well as in the 2005 issue of Phoenix Home & Garden’s Masters of the Southwest. His art is currently represented by Bentley Gallery in Scottsdale and Bentley Projects in downtown Phoenix. “I’m excited about the new role,” Ortega said. “We have a lot of great clients who appreciate and expect good work. And I’m surrounded by a lot of very talented people who I respect immensely.”

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