Written on November 15th, 2010 | Posted by Mirja Riester
Tim always has his eye on the ball—once fixated, he never lets go and never gives up. His drive, attitude and commitment have made RIESTER one of the largest privately held agencies in the southwestern United States. Tim’s focus and determination have shaped RIESTER’s culture for many years and allowed him to find partners equally relentless in their pursuit of performance—all to benefit our clients on a daily basis. Thank you Tim for always seeking to be first.
Tim Riester, with his relentless pursuit to be first, led his team to victory in a recent RIESTER kickball tournament. Photo by Robert Farthing.
Written on November 8th, 2010 | Posted by Tim Riester
Tom Ortega was born to run. As an owner of RIESTER, chief of its creative department, internationally acclaimed contemporary artist and father of two children, Tom manages more in a day than most people take on in a year. His discipline and work ethic are truly unmatched. While many people are aware of the award-winning creativity that has come from Tom’s commitment to quality and completion, few know that Tom finished among the top 50 runners in the Boston Marathon. All of us at RIESTER admire you Tom, even on the kickball field!
Written on September 22nd, 2010 | Posted by Tim Riester
Idahoan Foods announced today it has surpassed Betty Crocker to become the nation’s largest brand of packaged mashed potato products.
Huge Congratulations for this significant milestone!
RIESTER CEO Tim Riester and the firm's Strategic Planning Director for Idahoan Foods, DJ Paternoster, celebrate in front of one of the world's largest potatoes while attending Idahoan's national sales meeting at the foothills of the Grand Tetons.
Written on September 8th, 2010 | Posted by Alan Perkel
Big Brothers Big Sisters of Central Arizona has a new website.
RIESTER, and especially Tim Riester, has a long history of working with and promoting the work of Big Brothers Big Sisters.
From the Big Brothers Big Sisters website: “Like the look of this website? It’s no wonder – it was designed and created by the best in the business! RIESTER is a longtime partner of Big Brothers Big Sisters of Central Arizona. This partnership includes a 3 year stint by RIESTER CEO Tim Riester as Chairman of our Board of Directors. RIESTER’s interactive team went all out with our new website design! For that, and for all of your support with volunteers, events, advertising…the list goes on and on…all of us here at Big Brothers Big Sisters would like to say THANK YOU RIESTER!”
On behalf of RIESTER, thank you Big Brothers Big Sisters for the work you do for our community. Providing pro bono work to such a worthy organization is rewarding for us.
Thank you as well to the outstanding members of my team here at RIESTER for their work on this site.
Written on September 3rd, 2010 | Posted by RIESTER
Boise State University TV Commercial Banks on Super Bowl ‘Experience’
On Labor Day, Boise State University will leverage its phenomenal success on the football field to communicate to a national audience its equally impressive accomplishments in academics. A new television commercial that harnesses the innovative spirit of the school debuts on opening-game day, and will broadcast when the high-profile Boise State Broncos hit the field.
“If you’re going to appear on the national stage, you’d better have good stage-hands that know the ropes.” That is the theatrical analogy Frank Zang, communications director of Boise State University, uses to describe his reliance on RIESTER’s experience when it comes to showcasing his school’s attractions on a 30-second TV commercial. The commercial will air nationally throughout the football season beginning with the Boise State-Virginia Tech game on ESPN this Labor Day, Sept. 6.
In this instance, Zang’s seasoned “stage-hands” are in the form of the creative team from RIESTER, a communications firm with offices in Los Angeles, Salt Lake City and Phoenix. The team was led by Jeff Bagley, creative director of RIESTER’s Salt Lake City office. Bagley has produced six Super Bowl commercials for Intel and Iomega.
“Those are pretty impressive credentials,” says Zang, of Bagley’s Super Bowl experience. “That gives us a lot of confidence in knowing our institutional commercial has been produced by creative folks who know how to create compelling, enlightening and informative messages that will resonate with a national audience.”
“Boise State University is truly unique” said RIESTER CEO Tim Riester, “From their football team to their research labs they have a winning culture.”
The commercial highlights innovation at Boise State, both on and off the football field. The ad begins with the line “Great ideas don’t fall from the sky, they come from people . . . .” A young boy, filled with hope and potential throws an orange paper airplane from the stands at Boise State’s stadium. Images representing innovative academic work happening at Boise State appear next. The paper airplane eventually lands on the blue turf of the Bronco’s field at the feet of a man. The camera pulls back and the man is revealed to be Coach Chris Petersen revealing the tagline: “Innovate at Boise State.”
“Boise State is innovating in so many fields, from the science labs right down to their iconic blue football field,” says Bagley. “All of this is conveyed in the commercial.”
I am happy to report some good conservation news at a time when steady reports from the Gulf of Mexico have begun to numb many of us concerned with preserving and restoring natural ecosystems.
In our last update, this past December, Tim Riester and Jeff Kutz discussed the ongoing work of the RIESTER Foundation in Costa Rica to protect sea turtles from poachers.
In some regards the situation remains the same. Already endangered as a result of overfishing, the black market trade in turtle eggs could easily further endanger this sea life in Central America where poaching rates on unprotected beaches are very harmful. The Olive Ridley turtle is the most prevalent species of turtle where we are working.
The Olive Ridley turtle has an average life span of 50 years and will grow to 100 pounds. These turtles have lived on Earth for millions of years and are well worth protecting.
Like the canary in the coal mine, the turtles represent the overall health of the ecosystems in which we all live.
What is most exciting this year is the conservation outreach to children in the nearby town of Corozolito–where I saw turtle eggs for sale in a local bar–changing attitudes for future generations.
Conservation work takes commitment and optimism. It’s rewarding to see progress, especially now.
Written on June 11th, 2010 | Posted by Christina Borrego
Tim Riester, Lee T. Hanley, Eliot Kaplan and Tim Manning were honored last night as 2010 Fathers of the Year by the American Diabetes Association.
We had a fun evening and I was reminded of how lucky we are to have Tim and Mirja Riester as mentors and leaders accessible to us every day.
When it was time for Tim to take the stage to make a few remarks, Scott Light of NBC introduced the entire Riester family.
Tim, Mirja and their two boys took the stage. The boys completed his introduction following a testimonial-style video about why they love their dad; by that time there wasn’t a dry eye in the house. Tim’s speech was heartfelt. He thanked RIESTER clients Casino Arizona/Talking Stick Resort and MidFirst Bank who generously donated to the Diabetes Association; recognized the RIESTERites in the audience and spoke emotionally about the importance of family.
The event raised almost $300,000 toward the fight against diabetes.
Tim and Mirja Riester with their two boys on stage at the American Diabetes Association's Father of the Year event, June 10, 2010.
Women of RIESTER with Scott Light of NBC. From the left: Onida Perkel, Christina Borrego, Amanda Stiles and Cammy Wagner.
RIESTER's Chief Creative Officer Tom Ortega with his wife Stacia.
