RIESTER Blog » Waste Free OC

Orange County, California’s Waste Free OC campaign on CNN.

Jessica Jewell — Fri, 28 May 2010 16:33:18 +0000

Waste Free OC is a campaign dedicated to reducing the waste residents of Orange County, California send to the landfill. Education and awareness are absolutely critical to this effort. All too often most of us just don’t think about what happens to things we throw away. Just thinking about where our trash is going is the first step. Reducing the amount of trash we generate is next along with reusing items and recycling everything we can. Simple steps will dramatically reduce our waste stream.

CNN highlights an Orange County surfing and recycling superstar in this report:

For the latest from Waste Free OC, visit the campaign’s blog.

Waste Free OC campaign featured in Los Angeles Times.

RIESTER — Fri, 05 Feb 2010 20:58:41 +0000

Orange County, California’s Waste Free OC campaign is featured in today’s Los Angeles Times.
Read the story here.

Waste Free OC, Save Room for Tomorrow–RIESTER designs and delivers new website for Orange County, California.

Alan Perkel — Fri, 15 Jan 2010 08:31:17 +0000

Orange County, California has one of the highest recycling rates in the nation. Yet even in a place where people recycle at high rates, Orange County is using its landfill space quickly. In addition to recycling, citizens need to change their habits to reduce the amount of waste they create. Such behavioral changes, spread throughout the county, can dramatically increase the life of the local landfills.

RIESTER is proud to work with Orange County on this important issue. There are many actions people can take to help, including: Increasing the use of reusable containers, composting, not requesting ATM receipts, cutting back on the amount of mail received, taking reusable bags to the store and many more. We are Brand Activists for a Waste Free OC.

A movement exists, endorsed by the state of California, to promote the concept of Zero Waste. By reducing and reusing materials that we habitually send to the landfill, it is possible to reach the goal of Zero Waste. En route to that important goal, Orange County is promoting a campaign to reduce waste generated by each household by 10%. A 10% reduction county-wide will be a huge step in the quest for Zero Waste.

The new website gives the citizens of Orange County the resources they need to reach these goals. It is well known in circles of people knowledgeable about waste management issues that Americans generate far too much trash. It has been a privilege to assist Orange County by creating the first phase of its new website. This site will greatly assist residents in finding resources to cut back on what they send to the landfill.

Let’s save room for tomorrow at all landfills.

Visit http://www.wastefreeoc.org/