RIESTER acquires Santy

Category innovator expands RIESTER’s in-house expertise

Growth by acquisition has been a core RIESTER strategy since it was founded. This month marks the firm’s 30th year in business, making the acquisition of Santy–a regional, full-service advertising and public relations agency–especially timely. Over the years, RIESTER and Santy have been friendly competitors with a shared commitment to stellar work and best-in-class client service.

Today, RIESTER gains all of Santy’s full-time employees, including experts in strategic planning, digital, creative and public relations. The firm is also delighted to welcome Santy’s top-notch clients in the categories of consumer-packaged goods, construction, communications, commercial and residential heating and cooling, dining and entertainment, social issue and healthcare marketing.

“We have always had tremendous respect for Dan and admired the advertising and public relations work his team created at Santy,” said RIESTER Founder and CEO Tim Riester. “Since early in 2019, RIESTER has been fortunate to earn a significant number of new clients, and adding Santy’s talented staff will help support that growth. RIESTER also has a deep expertise in the Santy client industries, making this move an immediate value for everyone.”

Founder of Santy and newly appointed RIESTER senior partner, Dan Santy, said, “There is no better group suited for the future of our current employees and for the continued success of our clients. Work will continue uninterrupted, and starting April 1, our clients will have instantaneous access to expanded services and resources from RIESTER. This includes additional executive-level perspective on their business with RIESTER’s experienced and established partners.”

Beginning April 1, 2019, Santy’s Scottsdale, Arizona – based staff will integrate into RIESTER’s Phoenix office, and Santy’s Brea, California – based staff will maintain that office and work in support of RIESTER’s Los Angeles office.