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Financial Services

MidFirst Bank

In the wake of the 2008-2009 financial crisis, RIESTER helped MidFirst Bank connect with customers by focusing on what matters most for a financial institution – trust. The “True to Your Money” campaign centered around attention to detail and decency. The unique and authentic message from MidFirst Bank built confidence with existing customers while kindling relationships with new ones.


MidFirst Logo

When MidFirst Bank needed a logo that would help them build an established brand, RIESTER produced one that's modern with a statement color and clean lines, yet approachable showing an abstract door that's always open.

Midfirst Website

Midfirst Website

Premium service is at the heart of MidFirst Bank's customer relationships. RIESTER built a customer-centric website to meet the demands of banking in the digital age.

Guitar :30 Commercial

To make something work well, you need to thoughtfully craft every element of it. RIESTER helped MidFirst Bank talk about the great care they take with every customer’s finances to show why they're the better choice for banking.

  • Bronze Addy (TV Commercials for Services) 2015

Tomato :30 Commercial

MidFirst Bank builds lasting and trusted relationships with small businesses that support communities. RIESTER captured just how important this can be with images that show the care that goes into nurturing growth.

Fly Fishing :30 Commercial

RIESTER proudly shared MidFirst Bank's philosophy on offering premier financial guidance in a commercial that inspired new customers.

VIO Website

VIO Website

VIO Bank offers investors better options for growing their retirement savings. RIESTER designed them a custom website that does the heavy lifting by building enough trust with customers that they feel comfortable opening accounts online.