Branding – WONDER Campaign

When RIESTER was selected to evolve the University of Arizona “WONDER” brand, the firm collaborated with the client’s in-house creative team to highlight people who change the world, and how they are no different than you and me. They’re not crazy ones. Or the one-in-a-million geniuses. They just make the choice to do it. They wonder farther. Because wonder makes us. The University of Arizona is the place that helps you get there.